Quantitative modelling in marketing and management

作者:edited by Luiz Moutinho, Kun-Huang Huarng.
出版社:World Scientific
ISBN:9789814696340 (hbk.) : ; 981469634X (hbk.)
出版日期:c2016.
其他作者:Moutinho, Luiz. ; Huarng, Kun-Huang.
版次:2nd ed.
語言:zh
價格:158.00
出版地:New Jersey :
內容簡介
xxvii, 540 p. ::ill. ;:24 cm.